YOUR SHELF
A shelf of things worth returning to.
Notes on work, products, design, marketing, and the occasional detour through life.
RECENT
What I have been writing lately.

Work
How I Work Across Growth and Operations
I work across creator partnerships, community, content, product, and operations because growth rarely breaks in only one place.

Work
What a one-day website can—and cannot—teach you about speed
“We built the website in one day” is an attractive story.

Work
Form versus function is the wrong argument
Design conversations often place beauty and usefulness on opposite sides of a table.

Work
Small teams can do serious work—if they remove the wrong layers
Small teams are often described through what they lack.

Work
What a good agency actually sells
A website agency appears to sell a website.

Work
Client control can create chaos
“You will be able to edit the website yourself” sounds like an uncomplicated promise.
WORK
How I Work Across Growth and Operations
I work across creator partnerships, community, content, product, and operations because growth rarely breaks in only one place.
Work
4 min read
What a one-day website can—and cannot—teach you about speed
“We built the website in one day” is an attractive story.
Work
8 min read
Form versus function is the wrong argument
Design conversations often place beauty and usefulness on opposite sides of a table.
Work
8 min read
CRAFT
How I make, notice, and keep getting better.
Creativity, taste, photography, writing, and the practice behind the work.

Craft
Good taste is not a strategy
Taste can tell you that something is wrong before you can explain why.

Craft
How to stay creative when creativity becomes your job
Creative work changes when someone is waiting for it.

Craft
Why restraint is a creative act
It is easier to prove that you had an idea than to prove that you rejected one.
LIFE

Life
Is the internet stealing your creativity—or just your attention?
The internet gives creative people almost everything they once had to search for.

Life
Teaching yourself is powerful—until you become your own blind spot
Teaching yourself can change what you believe you are allowed to do.

Life
What a 14,000-foot trek changed about how I measure progress
Most progress is represented as a line moving up and to the right.
ARCHIVE
How I Work Across Growth and Operations
I work across creator partnerships, community, content, product, and operations because growth rarely breaks in only one place.
Work
4 min read
What a one-day website can—and cannot—teach you about speed
“We built the website in one day” is an attractive story.
Work
8 min read
Form versus function is the wrong argument
Design conversations often place beauty and usefulness on opposite sides of a table.
Work
8 min read
Small teams can do serious work—if they remove the wrong layers
Small teams are often described through what they lack.
Work
7 min read
CONTACT
Want to work together?
If you have a role, project, collaboration, or idea you think I’d be right for, send me a note.